Mad Men | How Don are you?

Be more Don

Smoke like a chimney? Had a fling with someone you work with? Well done. But there’s more to it than that. The devil, quite literally, is in the details...

Drink like Don

Dress like Don

Talk like Don

Regular study is essential to increase your Don-ness. Click below so you’re automatically reminded to tune-in to Mad Men, Sundays at 9.35pm on Prime.

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For extra Don-ness, visit the Prime Mad Men site.

Who is Don?

7/10 Don-nessTo the unenlightened, he’s the chain-smoking, whiskey-swilling womanising creative head of sixties New York ad agency, Sterling Cooper.

To the rest of us, he’s a man unencumbered by anti-smoking legislation, drink-drive legislation – and the emasculated, namby-pamby ideals of 21st century manhood.

And let’s be honest, we all want to be like him. So come, drink deep from the well of unre-constructed masculinity. Embrace your inner Don-ness. And emerge a silver-tongued purveyor of hopes, dreams, desires ... and jingles for pimple cream.

Catch up on Don

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